Steps from the spotlight of the bustling Allianz Amphitheater, a modest brick structure once served as the Tredegar Company Store—supplying goods to the workers of the historic ironworks along the James River. Today, that two-story building has been thoughtfully transformed into a dynamic hospitality suite that feels like a speakeasy and acts like a time capsule.
Tuned to support the amphitheater’s growing programming, the reimagined space offers flexibility for VIP entertaining, private events, and pre-show gatherings. It also works in harmony with the adjacent Foundry building—providing a more intimate setting for bridal parties and event preparation—to allow the site to stay activated year-round, not just when the stage lights shine.
The renovation strikes a deliberate balance between preservation and performance, letting the building’s industrial details take center stage. Original 19th-century brick walls, exposed rafters, and steel-framed windows are preserved while original shelving that once held store inventory and a century-old dumbwaiter pay homage to the building’s retail past. Subtle upgrades introduce critical modern amenities, including restrooms on each floor and glass doors that open onto an expansive outdoor deck overlooking the amphitheater. The thoughtful restoration bridges heritage and hospitality with unmistakable intent to elevate both grit and glamor.